For Immediate Release
 

Get Up & Get Healthy This Winter with Hyland’s
Natural Medicines Provider Takes To The Streets January 27th
To Show People Ways To Stay Healthy Naturally

Los Angeles, January 19, 2010 – Hyland’s Inc., a leading provider of homeopathic medicine, announces the kick-off of the Get Up & Get Healthy campaign and contest, a grass-roots effort aimed at encouraging families to get involved in their own health this winter. Founded as a neighborhood Los Angeles pharmacy in 1903, Hyland’s is heading back to the streets nationwide, helping consumers discover natural ways to fight off cold and flu symptoms at the first sign of sickness.

The Get Up & Get Healthy campaign and contest will launch performing street teams on January 27th in Philadelphia, Los Angeles and Miami. These teams will be appearing near train stations, parks and areas of heavy foot traffic, acting sick before “getting healthy,” and putting on a must-see lively performance. Look for the Get Up & Get Healthy street teams walking down Market Street in Philadelphia, traveling from the Pier in Santa Monica to the 3rd Street Promenade in Los Angeles, and performing through the streets of Coconut Grove in Miami. Make sure you’re there to take a photo of the street team and upload it onto the Hyland’s Facebook page for a chance to win a grand prize of a $1,000 gift card.

“This cold and flu season, consumers can rest assured that they have access to safe, effective and natural solutions with Hyland’s,” said Mary C. Borneman, Hyland’s official spokesperson. “We’re always looking for new ways to educate consumers on the benefits of homeopathic solutions. What better way to get individuals involved in taking a natural approach to their health than getting into the neighborhoods and engaging with individuals one on one. ”

Here’s how you win: Snap a photo or video of the Hyland’s Get Up & Get Healthy street team in action and post it to www.Facebook.com/Hylands.health. Encourage your friends and family to go to the site and vote for your photo by either clicking “like” or posting a comment. The photo with the most votes via “likes” and comments will win the grand prize of a $1,000 gift card. The runner-up will receive a Wii and Wii Fit.
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Not in any of these cities? No problem, just visit the Hyland’s Facebook page, comment on your favorite posted street team photo and be entered to win one of five Hyland’s gift baskets in a random drawing of all entries.

Photos and comments may be posted from January 27 to February 3 after which any additional posts will not be accepted. Hyland’s will announce the winners on February 9, 2010, at www.facebook.com/Hylands.health and www.hylands.com.

Hyland’s has over 100 years of experience in providing families with access to safe, natural, reliable medicines. Some of their symptom fighting cold and flu products consumers have come to trust include: Cold Tablet with Zinc, Complete Flu Care, Cold n’ Cough 4 Kids, Cough Syrup with 100% Natural Honey 4 Kids and Complete Flu Care 4 Kids.

For more information about the Hyland’s Get Up & Get Healthy campaign and official contest rules, visit us on Facebook at www.Facebook.com/Hylands.health. No purchase necessary, void where prohibited, 18+ up in 50 US and DC only.

About Hyland’s, Inc.
Hyland’s, Inc., a division of Standard Homeopathic Company, develops homeopathic formulas with the highest quality natural ingredients following the strictest standards of preparation. With over a century of commitment, Hyland’s tradition of excellence consistently provides quality and integrity in every product. From Hyland’s Teething Tablets to Hyland’s Calms Forté, Hyland's cares for your family at every stage of life. Consumers can trust all Hyland’s products to be natural, gentle, effective and safe for the entire family.

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